Father and the son....

An 80 year old man was sitting on the sofa in his house along with his 45 years old highly educated son.

Suddenly a crow perched on their window.The Father asked his Son, "What is this?" The Son replied "It is a crow".
After a few minutes, the Father asked his Son the 2nd time, "What is this."The Son said "Father, I have just now told you "It's a crow".

After a little while, the old Father again asked his Son the 3rd time, "What is this?"At this time some strange expression of irritation was felt in the Son's tone when he said to his Father with a rebuff. "It's a crow, a crow".

A little after, the Father again asked his Son the 4th time, "What is this?"This time the Son shouted at his Father, "Why do you keep asking me the same question again and again, although I have told you so many times 'IT IS A CROW'. Are you not able to understand this?"

A little later the Father went to his room and came back with an old tattered diary, which he had maintained since his Son was born. On opening a page, he asked his Son to read that page. When the son read it, the following words were written in the diary :- "Today my little son aged three was sitting with me on the sofa, when a crow was sitting on the window. My Son asked me 23 times what it was, and I replied to him all 23 times that it was a Crow. Each time it was a pleasure.... my lovely one..the gift of god.... to teach him..slowly help him know the world,walk along with it and later be brave enough to walk , and swim against it if needed . It is the best thing to do as a father"....

************************************************************************

Father and the son...

a beautiful relationship.......

I dont have to explain the role of a father in shaping our lives.. you just have to go back..and yet when we are grown up we feel that they are not "modern" or "trendy"... "communication gaps"...they are simply hesitating to "evolve"...they are not what we want them to be.......they are not....

May be true..they are not what we want them to be.. no longer they are able to match our wave length..but they dont cease to be our fathers..right?

They may not be thinking outside the box....as we want them to do... but they helped you to think outside your box ..right?

let me not wax and give an emotional diorrhea here...

Assuming that most of client agency relationships in advertising are of the Parent child type..., it and it fails after the " child "have grown up.. We saw Liril and Rasna walking off their parents.... Lowe and Mudra.. Many more have done that..many more are yet to do that..

Future is in such awesome agreement with history ,when it comes to clients walking away from agencies ,afterlong years of togetherness, brand building, triumphs, miracles, happy smiles...the joy of growing up..when the client one fine morning claims " incompatibility" as the issue and decides for a new agency..... the incumbent gets a shock...

I am told that Lowe hasnt yet recovered from the loss of Liril...I am told that O& M is upbeat of the Pulsars come back....

Advertising is business... and business is money..... in business, no role for emotions...I agree...

Still... is there a room for making things better... ??