not a great ad in terms of the idea, but yes, very cut throat and pricks your brain in terms of communication! advertising should be more communication-motivated rather than award/glory-motivated. and this ad defines the terminology - Ad Effectiveness
1 comment:
not a great ad in terms of the idea, but yes, very cut throat and pricks your brain in terms of communication! advertising should be more communication-motivated rather than award/glory-motivated. and this ad defines the terminology - Ad Effectiveness
cheers
chethan
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