All advertisements are not alike, neither should they be. But, are all the elements in the ad be same- for eg: a father,mother and a child/ a tourist, a localite and an elephant/a beach, a girl and a boat. We can find similarities in many of the advertisements that are being made. Tata Ace is just another one, but not just one. Here too, we can find a traveller, some elephants and localites on elephants..but the advertisement says Tata Ace feels best for carrying loads. See it here.