"Too many advertising account executives, chronic nervous dyspepsia, psychosomatic tension, and hyperacidity are more than just medical words used in television commercials. These are the very real terms that describe what is probably the most common occupational disease of the advertising game."
- Harry R. Gasker, quoted in Samm Sinclair Baker, The Permissible Lie: The Inside Truth About Advertising, 1968, Cleveland, OH: World Publishing Company, p. 8.
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